Robb Montgomery

Cologne: Germany defeats England 4-1 in the World Cup and the next morning the front page sales display of the Bild, Germany’s top-selling newspaper screams the news. Most German papers had boring fronts. Interesting, I thought, to judge this cover design in the proper context - a point of sale box.

Se below for a close-up and the full broadsheet view.

Contrast this with the tepid cover of Allegemeine Zeitung von Frankfurt.

Here, the focus is clear. Don’t hurt yourself in telling the news. Just plug any old photo and headline you please into the pre-designed template.